The Client Goal
RealTimes is RealNetworks’ latest video and photo sharing product. RealTimes automatically creates video Stories from users’ photos and videos that can then be easily shared with friends and family. As part of the product launch, RealNetworks needed to develop a series of videos that spoke to the RealTimes audience, highlighting key features of the product. The motion graphics needed to be relatable, shareable, and educational.
We worked with RealNetworks to hone the RealTimes story to target key demographic segments, focusing each motion graphic around different use cases that most resonate with them. The result: a series of family-oriented videos that are shareable, easy-to-follow, and relatable.
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