The Client Goal
Bing Ads had prepared a Valentine’s Day Insights presentation to help educate marketers on shopping trends and timing. They wanted to present their data in an engaging way, and they also wanted to encourage viewers to dive into their Insights presentation and advertise with Bing. They needed a way to share a high-level look at their multi-faceted data while convincing readers to see more.
With Bing’s engagement goals in mind, the team at Killer Infographics shaped an infographic into an inviting introduction to the Insights report. Using a high-level approach to the information, we targeted visualizations of key data, supported by lighthearted messaging to keep the facts approachable and engaging. The branded blend of photography and icons reinforced Bing Ads’s expertise and fostered company recognition. This data-driven infographic combined data visualization with a brand experience to capture audience attention.
- B2B Content Marketing
- B2B Marketing Infographics
- Visual Content for Marketing, Advertising, & PR
- Visual Marketing for Technology Companies