Visual Communication Is Everywhere
Visual communication graphically represents information to efficiently and effectively create meaning. It has been utilized since the earliest known cave paintings to drive human connection and information delivery. But in recent years, we’ve started sharing more visual content than ever — in fact, 82% of all web traffic is comprised of video alone.
The conclusion is clear: visual content is here to stay. And brands that can master visual communication best practices will be able to engage their audiences on an unprecedented level.
Visual communication content can appear in countless forms, including: