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A Visual Strategy for Your Brand | Killer Visual Strategies

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7 Questions to Ask When Developing a Visual Strategy for Your Marketing Campaign

Visual strategy encompasses the creative and analytic decisions that inform any visual expression of a brand. Developing an effective visual strategy will be essential to the success of your next content marketing campaign, because it will ensure all the visual assets that comprise that campaign remain true to your goals…
Josh Miles
September 24, 2019
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What Is Visual Strategy, and Why Do You Need It?

With our recent name-change here at Killer Visual Strategies, you might be wondering what we mean by “visual strategy.” Put simply, it’s the thoughtful and skillful application of key visual communication tenets to solve communication challenges. For our purposes, visual strategy encompasses the creative and analytic decisions that inform any visual…
Josh Miles
August 20, 2019
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Visual Campaign or Marketing Campaign? Defining the Difference

Marketing campaigns are as timeless, and as broad in definition, as marketing itself. Marketing campaigns may be transmitted by TV and radio, or not. They may be data-heavy, or not. They may incorporate visuals, or not. Whether or not your marketing campaign shares common traits with others, in order to…
Lucy Todd
November 27, 2018
Killer Returns to Seattle Interactive Conference Killer InfographicsInteractive ContentKiller Visual Strategies News & Updates

Killer Returns to Seattle Interactive Conference

The Seattle Interactive Conference gathers entrepreneurs, developers, and online business professionals to network and stay up to date on industry happenings. Each year, an advisory board of twenty-eight industry leaders ensures that the conference maintains its engaging reputation. Timely conference panel topics include e-commerce, social media, gaming, interactive advertising, and…
Abi Pollokoff
October 10, 2016