Visual Rebranding Strategies | Killer Visual Strategies

The rebranding process requires that you reassess your goals so you can optimize your company’s new-and-improved look to achieve those goals. You’ll also want to clearly define what audiences you’re trying to reach. That way, the look and feel of your brand can be designed to appeal directly to them. Learn how you plan your next rebranding from start to finish with the help of these articles from an industry-leading visual communication agency.

Tim Sheehan In Branding, Rebranding, & Brand Development

How to Design a Logo That Complements & Elevates Your Brand Identity

A brand identity is a composite of multiple elements working together to create a comprehensive outward expression. Some of these elements carry more weight than others. Your company name, for...

Lucy Todd In Branding, Rebranding, & Brand Development, Visual Strategy

6 Characteristics of a Great Brand Strategist

You know why your organization exists, what its mission is, and what it has to offer to core customers. A solid brand strategy allows you to cohesively and accurately share...

Sheridan Prince In Branding, Rebranding, & Brand Development

4 Steps to a Results-Driven Rebranding Strategy

If you feel it’s time to rebrand for your company or organization, you probably already have an idea of the problem you want to solve. Maybe the creation of your...

Erin McCoy In Branding, Rebranding, & Brand Development

3 Signs It’s Time to Hire a Brand Identity Agency

The way that your brand presents itself to the world has everything to do with the success of your business. Today’s consumers — especially Gen Z, the largest generation at...

Erin McCoy In Branding, Rebranding, & Brand Development, Visual Strategy

Visual Strategy Makeover: 5 Brands That Changed Their Approach

When your marketing campaign — or your brand as a whole — isn’t achieving your goals, the first factor to examine is your visual strategy. Why? Because 94% of first impressions are...

Lucy Todd In Branding, Rebranding, & Brand Development, Killer Visual Strategies News & Updates

4 Strategies for a Successful Rebrand

The idea of rebranding your organization may seem daunting. Where should you even begin? What parts of the brand should you revamp and why? How different should the new aesthetic...