content writing Archives | Killer Visual Strategies

Who Is the Hero? How to Make Motion Graphics Your Audience Will Love

In the SXSW 2018 presentation “The New Age of Story: Marketing for a Visual World,” Killer founder and CEO Amy Balliett and StoryDriven founder and CEO Nathan Clendenin shared facts, explanations, and tips on visual content marketing. They shared several videos from each company that embody the 3 types of…

Lucy ToddMay 23, 2019

Content Creation Strategy Content Marketing Strategy

Get to the Point! How to Identify and Highlight the Most Important Content

More than ever before, today’s content needs to be light on text with a focus on quality visuals. But distilling your content to highlight only the most important data and information can be difficult. After all, you’re enthusiastic about what your product or service can do, and you have lots…

Erin McCoyMay 16, 2018

Infographics Visual Communication Visual Communication Strategies

Storytelling Through Data Visualization

“There is magic in graphs. The profile of a curve reveals in a flash a whole situation -- the life history of an epidemic, a panic, or an era of prosperity. The curve informs the mind, awakens the imagination, convinces.” -- Henry D. Hubbard, Creator of the Periodic Table of…

Charlie HolbertMarch 22, 2016

Design Tips Infographics Visual Communication

Effective Data Visualization

Ineffective data visualization inevitably leads to 1 of 2 outcomes — your audience either has to work unnecessarily hard to understand what you’re trying to say, or else they simply don’t understand at all. Given that the whole point of data viz is to make information easier to understand, weak…

Max BransonMarch 9, 2016

Content Marketing Strategy Killer Visual Strategies News & Updates Visual Communication Strategies

Finding the Right Voice for Your Content

Attracting and maintaining a loyal audience through your content is no easy feat, especially with the amount of content that’s being pushed across the web. The content developer’s challenge has shifted from what should you write about to how will you stand out among the many content developers. There’s more…

Charlie HolbertFebruary 15, 2016

Content Marketing Strategy Visual Marketing Strategy

How to Get More Out of Your Infographics with an Evergreen Strategy

Creating a consistent stream of content that resonates with both your business and the interests of your target audience is the most important part of any successful content strategy. Infographics, blog posts, white papers, and social posts help keep your company current and in the forefront of potential consumers’ minds,…

Eric TraJune 4, 2015

Content Creation Strategy Infographics

3 Tips for Finding Credible Content

Both research papers and infographics usually begin by introducing your topic, leading into a thesis, then supporting that thesis with verifiable information. In both cases, while a weak introduction or thesis can always be improved, a lack of solid information usually means you need to start over. Since we research…

Lucy ToddMarch 11, 2015

Content Marketing Strategy Visual Marketing Strategy

Shark Week: 3 Killer Tips for Content Marketing

It's that time of the year again, folks. Shark Week is here! Fans all around will be tuning in for all the carnage and slow-mo reels of one of the deep's most terrifying beasts. Likewise, it is no surprise that this is a highly anticipated event for many businesses as…

Eric TraAugust 12, 2014

Killer Employee Spotlight

Meet Lucy Weiland, KIG’s Content Master

One of the best parts of our job is getting to know our clients, so we'd like to give our blog readers a chance to get to know who's designing our infographics, writing our content, and promoting our designs. Let's start with one of the first employees who joined Killer…

Eric TraMay 17, 2014

Who Is the Hero? How to Make Motion Graphics Your Audience Will Love

Get to the Point! How to Identify and Highlight the Most Important Content

Storytelling Through Data Visualization

Effective Data Visualization

Finding the Right Voice for Your Content

How to Get More Out of Your Infographics with an Evergreen Strategy

3 Tips for Finding Credible Content

Meet Lucy Weiland, KIG’s Content Master

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