The way that your brand presents itself to the world has everything to do with the success of your business. Today’s consumers — especially Gen Z, the largest generation at...
Read More
In a marketing world that sometimes seems dominated by digital content, print can still hold its own. In fact, print design can be refreshing for viewers who are used to...
Read More
When you think of brand guidelines, you probably think of the basics: fonts, colors, guidelines for logo usage, and more. But creating a fully robust brand book involves the development...
Read More
This post was originally created by our partners at Kelton. Read on to learn more about driving a successful brand activation strategy. Insights are only as good as the ideas...
Read MoreThere are many considerations to think about when defining a brand strategy that speaks to your target customers. This post by Nicole Brandell at Kelton shares some helpful steps and...
Read More
Maybe your company doesn’t yet have a brand book. Or maybe you do have one, but it’s out of date. Either way, it can be hard to know how to...
Read MoreWhen you’re running a small- or medium-sized business, you might be too busy with everyday operations to stop and take stock of the overall look and feel of your brand....
Read More
In January, Killer Infographics announced our new partnership with Kelton Global, the best insights engine in the business. This collaboration has expanded the services that we can offer to our...
Read More
The idea of rebranding your organization may seem daunting. Where should you even begin? What parts of the brand should you revamp and why? How different should the new aesthetic...
Read More
You know the adage, “New year, new you!” But this phrase doesn’t have to apply solely to your personal life. If you didn’t see the success you wanted in your...
Read More
If you’ve never used visual content for your brand, or you haven’t found much success with it, you may not know where to start. Strategic goal-setting can help guide you...
Read More
2016 has already brought plenty of changes to Killer Infographics — and the year’s not over yet. Ever in pursuit of being the best brand we can be, we decided...
Read More
The work your brand does is important — but that work wouldn’t happen without your company’s origin story, your founders, and the people who show up every day to push...
Read More
When your business is just starting out, it’s very easy to stick with designing individual and distinct brand assets for the moment. A growing organization must move at a fast...
Read More
Chris Munroe, Art Director How to create a unified brand experience A company’s brand is their first chance to make an impression on both existing and potential audiences. It helps...
Read More
Branding speaks to a company’s identity; to its view of the world and of its place there; and to its mission, vision, and values. Branding is an integral part of...
Read More
