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Visual Communication Visual Communication Strategies Visual Marketing Strategy

How Visual Communication Skills Training Can Boost Your Bottom Line

Much of the buzz around content marketing relates to how sound visual communication strategies can impact and influence your target audiences. But it can also help you reach internal audiences. Imagine improving the impact of your big presentation to the executive team. Next, picture amping up your training sessions for…

Lucy ToddAugust 29, 2019

Illustrated desktop computer showing an interactive dashboard

Interactive Content Visual Communication

7 Reasons You Need an Interactive Infographic

It’s easy to fall in love with a specific medium. The combo of audio, visual, written, and animated elements in a motion graphic creates a multi-sensory, emotionally driven experience for audiences. For some projects, the silent, easy-to-share, and sometimes tactile (print) medium of static work is the best fit. But…

Lucy ToddAugust 28, 2019

CMW speaker Amy Balliett on interactive infographics

Content Marketing Strategy Infographics Interactive Content

Improve Conversion Rates with Interactive Content

It’s that time of year again: the country’s premier content marketing strategy conference is just around the corner. And on Sept. 3, you can learn everything you need to know about interactive content from infographics to microsites from the nation’s top visual communication expert, Killer Visual Strategies CEO Amy Balliett. …

Erin McCoyAugust 27, 2019

Infographics Visual Communication blog header workbench

Content Marketing Strategy Infographics Killer Visual Strategies News & Updates

5 Ways to Learn About Infographic Design

Just a few short months ago, our name was still Killer Infographics. While at day one we were simply an infographic design agency, we’ve since become much more than that. For years now, we’ve continued to focus first and foremost on creating the right visual strategies to achieve our clients’…

Tim SheehanAugust 22, 2019

Annual Reports Infographics Interactive Content

5 of the Best Interactive Infographics Used by B2C Companies

Take a quick stroll around the internet, and you’ll see that brands spanning all disciplines and markets have utilized and continue to use interactive content to engage with their audiences. From interactive infographics to quizzes and everything in between, there is no shortage of such content. Some might be driven…

Tim SheehanAugust 21, 2019

Content Marketing Strategy Design Tips eBook Design Killer Visual Strategies News & Updates

New eBook: A Guide to Marketing Success from Leading Visual Communication Design Company

Today Killer Visual Strategies released a new ebook designed to help marketers develop a visual language for their next campaign. “Visual Language for Marketers: 2 Steps to Higher Campaign Engagement” offers insights from real visual communication designers, experts in everything from social-media micronarratives to motion graphics to interactive infographics. Your…

Erin McCoyAugust 19, 2019

Killer Visual Strategies News & Updates

4 Skills All Infographic Designers Should Have

These 4 subtleties of visual communication are easy for infographic companies to overlook, but they’re essential for infographic designers who want their work to stand out creatively and stand up to the scrutiny of a statistician. 1. Match Data With the Right Visualization This may seem like a self-evident concept,…

Sheridan PrinceAugust 15, 2019

visual agency blog header showing abstract data visualizations

Data Visualization Killer Visual Strategies News & Updates Visual Communication Visual Strategy

What Does a Visual Communication Agency Do?

From annual reports to social media, any digital or print presence represents your company. Organizations of any age benefit from a brand that puts their best face forward — but if you don’t have a dedicated team in house, it can be difficult to ensure that you’re presenting a clear…

Eric TraAugust 13, 2019

Header for Infographic Company questions blog post

Project Management

4 Questions to Ask Your Infographic Company Before Your Next Project

From the water cooler supplier to your collections agency, your company engages with its vendors daily. This means you get to know the ins and outs of how to best work with them. Standards for your water cooler provider may be pretty clear-cut, but you may not be so sure what…

Lucy ToddAugust 12, 2019

Design Tips Interactive Content Visual Communication

Interactive Dashboard Design Best Practices

Presenting substantial data may seem like an overwhelming task. Visual communication — whether via dashboard, infographic, microsite, motion graphic, or something else entirely — is an effective tool for communicating complex information to your audience. If you’ve established that a visual dashboard is one type of collateral that can make…

Abi PollokoffAugust 8, 2019

3D data visualizations displayed on a tablet screen

Annual Reports Whitepapers

Why Your Annual Report Design Doesn’t Have to Be Boring

In the current communication economy, falling back on whitepapers and heavy blocks of text will leave you with a wealth of information that nobody wants to read. Although the shift towards visual content marketing continues to transform the way we communicate, many businesses and organizations have yet to apply this…

Sheridan PrinceAugust 7, 2019

Motion Graphics Visual Communication Marketing

Killer Visual Strategies News & Updates Motion Graphics Visual Strategy

What Is a Storyboard, & Why Does Every Motion Graphic Need One?

It’s a common practice for a designer or artist to sketch out their work before committing to an idea and rendering it out. But while this process may seem pretty straightforward when creating an infographic, motion graphics are a different story. How do you develop a moving visual narrative from…

Jake WoodardAugust 6, 2019

megaphone showing different types of conference collateral

Poster, Brochure, & Print Design Visual Communication Visual Content in the Real World Visual Strategy

5 Types of Conference Collateral for Better Returns

There are a lot of considerations that should go into your conference strategy, and it’s essential that part of that strategy revolves around creating effective visual content. Today’s consumers have high expectations built on both tradition and innovation, and if you can find a way to meet those expectations, your…

Tim SheehanAugust 5, 2019

Branding, Rebranding, & Brand Development

What Is a Brand Book, & How Can It Help Your Business?

When you’re running a small- or medium-sized business, you might be too busy with everyday operations to stop and take stock of the overall look and feel of your brand. Codifying that visual identity into a brand book might seem all the more difficult. But it may be well worth…

Erin McCoyAugust 1, 2019

Killer Visual Strategies News & Updates

Got Infographics? Blog Tips for Sharing Visual Content

Most organizations use their blog as an opportunity to share thought leadership on their product or industry — often in the form of text. And while text has its role to play when it comes to improving your site’s search-engine rankings, many organizations fail to incorporate their all-important blog page…

Erin McCoyJuly 31, 2019

Content Marketing Strategy Visual Communication Visual Marketing Strategy

The Basics of Visual Communication for Social-Media Marketers

As an experienced social-media marketer, you may feel you know a lot already about visual content. But if you don’t know the basics of visual communication best practice, you may not be producing content that will truly convert your audience. People have used visual content to relay information through all…

Eric TraJuly 30, 2019

Content Marketing Strategy Data Visualization

4 Unique Examples of Effective Data Visualization

There are charts and graphs. There are icons and illustrations. You see them regularly, and you’ve probably used many of them in the slide decks and infographic reports you’ve put together. These visual communication tools are go-tos for a reason. When implemented properly and with high-quality execution, they pique our…

Lucy ToddJuly 29, 2019

Screen showing interactive infographics design

Interactive Content Science of Color & Design

The Science Behind the Click: Understanding Interaction Design

A company’s website can serve a breadth of functions, from showcasing products to providing the latest news to making room for discussion. But no matter whether it’s a traditional landing page, a microsite, or an interactive infographic, you probably have the same goal: to capture visitors’ interest enough that they’ll…

Abi PollokoffJuly 26, 2019

Infographics Killer Visual Strategies News & Updates Project Management

3 Priorities When Looking for an Infographic Design Agency

The considerations that go into choosing an infographic design agency are almost as countless as the number of infographics out there today. Many questions you may ask when searching for the right agency come down to quality, speed, and the cost for a single project. However, there are bigger-picture factors…

Lucy ToddJuly 25, 2019

Killer Visual Strategies News & Updates Motion Graphics

Upcoming Webinar Explains How Motion Graphics Can Increase Your Conversion Rates

Ready to learn about a highly effective tool for increasing conversion rates? In an upcoming webinar, Killer Visual Strategies CEO Amy Balliett and Chief Creative Officer Josh Miles will share essential strategies for producing successful, shareable motion graphics. “Increase Your Conversion Rates by 80% with Motion Graphics” will take place…

Sheridan PrinceJuly 23, 2019

Girl poses against vibrant striped building

Audience Insights & Strategy Visual Strategy

How Design Thinking Can Fuel Your Brand’s Innovation Strategy

This article was originally written by Gina Om, and published by our partners at Kelton Global, a leading consumer insights and strategy consulting firm.Design thinking is one of the best ways to fuel your brand's innovation strategy. Read on to learn the benefits of using a design thinking framework, and how it…

Eric TraJuly 18, 2019

Visual Storytelling Image of Camping to Show Visual Communication Example

Visual Content in the Real World

3 Innovative Examples of Visual Storytelling

An engaging book can transport you to another world, encouraging your brain to translate words into images with the help of rich descriptions. But imagine your favorite book being made into a movie; in fact, you may have been lucky enough to have that experience already, thanks to a continued…

Lucy ToddJuly 17, 2019

Design Tips

Accessible Design 101: How to Create Visual Content for Every Audience

Visual communication is about much more than making beautiful designs. It’s about sharing information in a clear, accurate way, whether that involves charts, graphs, illustrations, the careful use of typography, or other visual elements. But whether you’re a traditional graphic designer or a visual communication designer, there is yet another…

Erin McCoyJuly 11, 2019

Design Tips Presentation & Slide Deck Design Visual Communication

3 Secrets to Stunning Presentation Design

Historically, the art of presentation design was easy to overlook in the workplace. PowerPoint made simple slide-deck design accessible to everyone from accountants to IT specialists. So long as people could combine text with a few pieces of clip art and a splashy transition wipe or fade, departments were happy…

Lucy ToddJuly 9, 2019

Project Management Killer Visual Strategies

Killer Visual Strategies News & Updates Project Management

How Killer Visual Strategies Prices Your Creative Project

One of the most common questions clients have when looking into creating visual content is, “How much is this going to cost?” It might seem like a simple question, but there’s actually a lot that goes into pricing a project, whether it’s a single deliverable or a robust visual campaign. …

Kameron WalshJuly 2, 2019

Branding, Rebranding, & Brand Development Visual Strategy

Visual Strategy Makeover: 5 Brands That Changed Their Approach

When your marketing campaign — or your brand as a whole — isn’t achieving your goals, the first factor to examine is your visual strategy. Why? Because 94% of first impressions are based on design — and if your visual content isn’t telling the right story, your audience isn’t going to stick around…

Erin McCoyJune 27, 2019

Killer Employee Spotlight Killer Visual Strategies News & Updates

CEO Amy Balliett Discusses the Past, Present, & Future of Killer Visual Strategies

A lot of exciting collaboration and growth have taken place at Killer Visual Strategies since January of this year, when Killer merged with Kelton Global as a member company of LRW Group. The Kelton and Killer teams have been working together on projects, getting to know each other, and planning…

Erin McCoyJune 25, 2019

Visual communication illustration design with eye and icons

Data Visualization Visual Communication

5 Visual Communication Mistakes Almost Everyone Makes

Quality visual communication is about so much more than combining text with visuals. It’s an evolving combination of art and science, and it takes a discerning eye to execute it successfully. Since so many components go into the creation of great visual content (research, copywriting, graphic design, data science, marketing,…

Lucy ToddJune 20, 2019

Killer Visual Strategies News & Updates

Killer Infographics Changes Its Name to Killer Visual Strategies

It’s been 9 years since Killer Infographics was founded. During that time, our team has grown from 2 founders to 29 designers, researchers, writers, project managers, animators, and developers. We’ve occupied 6 different offices to accommodate our growth, starting in a Ballard, Seattle, townhouse (if you can count that as…

Erin McCoyJune 18, 2019

How Visual Communication Skills Training Can Boost Your Bottom Line

7 Reasons You Need an Interactive Infographic

Improve Conversion Rates with Interactive Content

5 Ways to Learn About Infographic Design

5 of the Best Interactive Infographics Used by B2C Companies

New eBook: A Guide to Marketing Success from Leading Visual Communication Design Company

4 Skills All Infographic Designers Should Have

What Does a Visual Communication Agency Do?

4 Questions to Ask Your Infographic Company Before Your Next Project

Interactive Dashboard Design Best Practices

Why Your Annual Report Design Doesn’t Have to Be Boring

What Is a Storyboard, & Why Does Every Motion Graphic Need One?

5 Types of Conference Collateral for Better Returns

What Is a Brand Book, & How Can It Help Your Business?

Got Infographics? Blog Tips for Sharing Visual Content

4 Unique Examples of Effective Data Visualization

The Science Behind the Click: Understanding Interaction Design

3 Priorities When Looking for an Infographic Design Agency

Upcoming Webinar Explains How Motion Graphics Can Increase Your Conversion Rates

How Design Thinking Can Fuel Your Brand’s Innovation Strategy

3 Innovative Examples of Visual Storytelling

Accessible Design 101: How to Create Visual Content for Every Audience

3 Secrets to Stunning Presentation Design

How Killer Visual Strategies Prices Your Creative Project

Visual Strategy Makeover: 5 Brands That Changed Their Approach

CEO Amy Balliett Discusses the Past, Present, & Future of Killer Visual Strategies

5 Visual Communication Mistakes Almost Everyone Makes

Killer Infographics Changes Its Name to Killer Visual Strategies

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