The Marketing Strategy Summit Kicks Off Today

Marketing Strategy Summit hosted by Material

Last year, the Strategic Content Summit featured 10 of the world’s leading authorities on marketing and visual communication. Today, the summit returns with new branding and a fantastic new lineup in the form of the Marketing Strategy Summit.

Hosted by Killer’s parent company, Material, the summit features new speakers at the same time every week — Tuesdays at 10 a.m. PT / 1 p.m. PT — through October. All sessions are free.

Speakers include Collin Wood, who will talk about how to build a mission-driven brand, and Danielle Sherman and Natalie Kay, who will explain how insights can power empathetic communications campaigns. And in one unique session, Alan Magee and Candice Garcia will share a fascinating case study, explaining how a digital marketing transformation led to a 16% digital conversion rate and a 27% increase in mobile conversions for national chain Church’s Chicken.

Marketers, communications professionals, and brand leaders can all benefit from the insights these experts speakers will share.

For the second year in a row, Killer Visual Strategies CEO and founder Amy Balliett will host the summit, which will feature both presentations and conversations with guests, as well as an opportunity for attendees to ask questions. Amy is the author of Killer Visual Strategies: Engage Any Audience, Improve Comprehension, and Get Amazing Results Using Visual Communication, which was named one of Porchlight’s Best Marketing and Sales Books of 2020.

The summit kicks off today with a discussion on visual storytelling with Chrissy Cowdrey.

Explore more great sessions and register for the Marketing Strategy Summit here:

We can’t wait to see you there!

Erin McCoy

Author Erin McCoy

Erin McCoy is director of content marketing and public relations at Killer Visual Strategies. She earned her BA in Spanish with minors in French and Russian, and holds 2 master’s degrees from the University of Washington: an MFA in creative writing and an MA in Hispanic literature. She has won nearly 2 dozen awards in photojournalism, and has dedicated those skills to boosting Killer’s brand recognition and thought leadership in visual communication. Since Erin took on her marketing/PR role, Killer has been named a member of the Inc. 5000 for 4 years in a row; has been featured in such publications as Inc., Forbes, Mashable, and the Huffington Post; and has been invited to present at such conferences as SXSW and SMX Advanced.

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