All Posts By

Erin McCoy

illustration of effective data visualization, including graphs & chartsData Visualization

How Effective Data Visualization Can Improve Your Business

A stunning 98% of companies use data to drive better customer experiences. But that doesn’t always mean they’re using that data — and corresponding data visualization — in an effective way. Numbers can be powerful, but only high-quality information visualization and design can help us draw meaningful conclusions from the data…
Erin McCoy
December 12, 2019
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New eBook: A Guide to Marketing Success from Leading Visual Communication Design Company

Today Killer Visual Strategies released a new ebook designed to help marketers develop a visual language for their next campaign. “Visual Language for Marketers: 2 Steps to Higher Campaign Engagement” offers insights from real visual communication designers, experts in everything from social-media micronarratives to motion graphics to interactive infographics. Your…
Erin McCoy
August 19, 2019
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Kelton Global Co-Founders Discuss Their Approach to Brand Strategy

In January, Killer Infographics announced our new partnership with Kelton Global, the best insights engine in the business. This collaboration has expanded the services that we can offer to our clients. Now, Killer’s clients have access to Kelton’s data-driven analytics and insights. Killer Infographics and Kelton will work in tandem to…
Erin McCoy
June 11, 2019
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From the Ice Age to Instagram: Visual Storytelling Through the Ages

Visual storytelling is not a new phenomenon. In fact, the types of visual storytelling you see in everything from infographics to social media posts to paintings are more ancient than any other form of nonverbal human communication. Visual storytelling provides our most ancient insights into human culture — insights far older…
Erin McCoy
May 29, 2019
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The Visual-First Method: New eBook on How to Deploy Visual Content Across Your Organization

You already know that visual content is hugely engaging in a marketing context. Audiences can’t get enough of videos, interactive experiences, GIFs, and more, and marketers who have committed to producing more high-quality visual content have consistently seen a boost in shares, follows, leads, and conversions. But since consumers respond…
Erin McCoy
March 12, 2019
Data Visualization in Marketing IndustryContent Creation StrategyContent Marketing StrategyData VisualizationData Visualization in IndustryDesign TipsKiller Visual Strategies News & Updates

3 Ways the Most Successful Marketers Use Data Visualization

If you’re a digital marketer, you probably can’t live without Google Analytics. It helps you crunch huge amounts of data in a way that makes it meaningful — that helps you analyze your marketing strategy and make improvements where necessary. How does it achieve such a feat? The answer is…
Erin McCoy
December 18, 2018