It’s more essential than ever that brands deliver high-value content to their audiences in 2021. That’s because, after a year of economic hardship and elevated social and racial consciousness, audiences...
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Any successful 2021 digital content strategy will focus on delivering high-value content that will truly help your audiences. That’s why this year, developing a stronger inbounding content marketing strategy is...
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With coronavirus vaccines finally being deployed around the world, we have reason to be cautiously optimistic moving into 2021. But our lives may never quite be the same after this...
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Videos and motion graphics are among the most effective types of marketing content used today—after all, every marketer dreams of developing a viral video. But if you’re struggling with a...
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No marketing content plan today is complete if it hasn’t taken a multimedia approach. Text-heavy and cookie-cutter content is a thing of the past. In fact, your audiences won’t even...
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It’s pretty hard to believe, but for many organizations, Q4 of 2020 is already upon us. That means it’s time to start reflecting on the past year and planning for...
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Whether your audiences are surfing Instagram Stories or watching their favorite YouTube channels, video is one of the most compelling ways to engage them. In fact, it seems that more...
Read MoreMany marketing departments focus the bulk of their efforts on producing and sharing high-quality content — especially visual content, which garners greater engagement and conversions. But not as many marketers...
Read MoreWhen it comes to developing a content marketing strategy, your brand, your goals, and your audience will all be critical pieces of the puzzle. But while you may have a...
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When it comes to internal communications at any organization, it’s essential to change with the times. As new types of resources and technology become available, companies have started using online...
Read MoreAny marketer or internal comms professional worth their salt knows that not only do audiences prefer video, they often demand it. After all, video already accounts for a vast majority...
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In an era where digital marketing reigns supreme, your website may be the #1 most important marketing asset you have. It’s a storefront, a billboard, a TV commercial, an ad...
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Killer Visual Strategies CEO and founder Amy Balliett with her new book, Killer Visual Strategies: Engage Any Audience, Improve Comprehension, and Get Amazing Results Using Visual Communication. The workforce, and...
Read MoreThe last six months have been a challenging journey for everyone. The world is changing, and digital media has become an even more essential tool for connecting, networking, and thriving...
Read MoreWhen it comes to the marketing or internal comms content you produce, you know that quality matters. That’s why you’ve decided to hire a graphic designer or design agency to...
Read MoreYou know it’s time to take your branded video content to the next level. Maybe you’re not getting the engagement you were hoping for. Maybe stock footage isn’t really capturing...
Read MoreMarketing a small business requires a unique skillset. You need to be able to create compelling content with a small team, and often, a small budget. But as challenging as...
Read MoreIn the COVID-19 era, audiences are living in digital spaces more than ever. This narrows the playing field for brands who are competing for their attention. In this overcrowded space,...
Read MoreKiller Visual Strategies CEO and founder Amy Balliett celebrated the launch of her first book this week. Entitled Killer Visual Strategies: Engage Any Audience, Improve Comprehension, and Get Amazing Results Using...
Read MoreSelf-quarantining remains very much a reality for many — if not most — of your audiences. And as you’ve probably noticed, this new reality has made it more important than ever...
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On June 30, Killer Visual Strategies will launch a new webinar series aimed at marketing and communications professionals. The Strategic Content Summit will feature leaders and innovators in marketing strategy...
Read MoreKnowing the basics of visual communication design isn’t just important for designers. Today’s brands must produce high-quality content that does double duty — delivering accurate information in a compelling way...
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The classic design company has been around for a long time, but the visual communication agency is a relatively new development. And when you’re looking for a creative content partner,...
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This story was originally published on the Kelton Global blog. In the last fifteen years or so, print publications have scrambled to reinvent themselves and create content for the digital...
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The infographic revolution may have arrived a decade ago, but today’s brands are still using infographics to achieve their marketing and internal communications goals. In fact, much of the visual...
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When we founded Killer Visual Strategies in 2010, we were a small team with a big dream. Now, 10 years later, we’re still a small team — but we’ve proved...
Read MoreLearning how to work with a fully remote team comes with unique challenges for every organization. Some may have already been working at least part of the time remotely. Others,...
Read MoreNo matter what industry you’re in, working in marketing or sales in the era of COVID-19 is no simple task. Not only is the ever-changing news cycle hopelessly distracting —...
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The vast majority of all web traffic is dedicated to video, making it one of the most powerful modes of communication today. But just as this medium grows ever more...
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The way that your brand presents itself to the world has everything to do with the success of your business. Today’s consumers — especially Gen Z, the largest generation at...
Read MoreThere’s no question that digital marketing disruption is here. To help you navigate, the LRW Group collaborated on a five-part series that tackles the biggest challenges you’ll face during the coming...
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It's been nearly a month since visual communication agency Killer Visual Strategies moved into our South Lake Union office, and the new neighborhood is already exceeding all our expectations. As...
Read MoreMotion graphics, micronarratives, and other types of visual content aren’t just great for posting on your social-media channels and your homepage. More and more businesses are creating this type of...
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Many marketing departments live and die by their brand book. After all, it provides an essential guide to how all your visual assets should look and what they should seek...
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A stunning 98% of companies use data to drive better customer experiences. But that doesn’t always mean they’re using that data — and corresponding data visualization — in an effective way....
Read MoreA blog is an essential tool for any brand. It’s the place you build your thought leadership, offer value to customers and potential customers, and cultivate your audience’s trust in...
Read MoreMost marketers probably remember the golden age of infographics. About a decade ago, it seemed that every company or design agency out there was using infographics as part of their...
Read MoreEffective data visualization is the primary building block of almost all great infographics. But it’s not the only element an infographic can include. From illustrations and photographs to icons and...
Read MoreWe’re living in a golden age of quality content. This means that consumers can afford to be picky when it comes to deciding what content to pay attention to and...
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The age of visual marketing was in many ways inspired by the infographic, one of the most popular types of visual content over the past decade. But the landscape has...
Read MoreAn essential element of any successful marketing campaign is careful planning. Part of that process is developing a strategy around what types of content you’ll deploy and how. Whether you’re working...
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Maybe you’re a marketer looking for the right visual communication agency. Or maybe you’re one of the many designers today who are looking to build their portfolio in data visualization...
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It’s that time of year again: the country’s premier content marketing strategy conference is just around the corner. And on Sept. 3, you can learn everything you need to know...
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Today Killer Visual Strategies released a new ebook designed to help marketers develop a visual language for their next campaign. “Visual Language for Marketers: 2 Steps to Higher Campaign Engagement”...
Read MoreWhen you’re running a small- or medium-sized business, you might be too busy with everyday operations to stop and take stock of the overall look and feel of your brand....
Read MoreMost organizations use their blog as an opportunity to share thought leadership on their product or industry — often in the form of text. And while text has its role...
Read MoreVisual communication is about much more than making beautiful designs. It’s about sharing information in a clear, accurate way, whether that involves charts, graphs, illustrations, the careful use of typography,...
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When your marketing campaign — or your brand as a whole — isn’t achieving your goals, the first factor to examine is your visual strategy. Why? Because 94% of first impressions are...
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A lot of exciting collaboration and growth have taken place at Killer Visual Strategies since January of this year, when Killer merged with Kelton Global as a member company of...
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It’s been 9 years since Killer Infographics was founded. During that time, our team has grown from 2 founders to 29 designers, researchers, writers, project managers, animators, and developers. We’ve...
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