The number of marketers who ranked video as important to their marketing strategies has increased by 18% over the past 5 years. That’s no small feat, especially since 95% of...
Read MoreVideos and motion graphics are an essential piece of any content marketer’s arsenal — your audiences crave them. According to Wyzowl’s 2020 State of Video Marketing report, 86% of people...
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According to inmoment’s 2018 consumer research, 80% of consumers develop brand loyalty over time, thanks to the cumulative impact of interactions with your company. eBooks can make your brand more...
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Visual communication lives all around us, from our social feeds to the billboards we pass on a highway. Whether it’s produced by your in-house team or a creative agency, great...
Read MoreMotion graphics are an increasingly important part of a marketing strategy for any company. In fact, 87% of businesses are using video in their marketing strategies — a 6-point increase...
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Presenting substantial data may seem like an overwhelming task. Visual communication — whether via dashboard, infographic, microsite, motion graphic, or something else entirely — is an effective tool for communicating...
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A company’s website can serve a breadth of functions, from showcasing products to providing the latest news to making room for discussion. But no matter whether it’s a traditional landing...
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In today’s digital world, companies still rely on agencies to help advance their visuals — from 2012 through 2016 (the most recent data year), revenue for digital-related services has steadily...
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Here at Killer, we’re dedicated to partnering with our clients to help them communicate visually. Over the course of 2017, we’ve worked with clients of kinds, with different goals and...
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Motion graphics tell stories: stories of products, of studies, of whatever your business needs. The medium interweaves threads of visual and aural communication to connect with viewers on numerous levels....
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Visual communication has been around for centuries — millennia, even, from cave paintings to hieroglyphics to today’s infographics. But how did infographics as we know them take shape? Many forms...
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From quizzes to training materials, interactive content is more than just a fun way to engage. Using it strategically can lend a marketing edge and boost lead generation and audience...
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Video today comprises more than just a night out at the movies or a YouTube cat video binge (though both of those things can be rewarding!). Businesses are increasingly using...
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When news breaks or a video goes viral, there’s no doubt that you’ll want to participate in the media conversation. This helps to show that your company is engaged with...
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Before a project reaches a designer’s desk, it usually has been through a number of other steps to ensure that the process is effortless and that the end result is...
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If you’re preparing to share your next video or motion graphic, choosing the right hosting platform can make the difference in widening your outreach and sharing efforts. Both YouTube and...
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With the Internet full of online content, it can be hard to tell which pieces gain the most traction with your audience. The world-wide web is full of articles and...
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Effective visual communication relays information using a variety of different techniques. Besides integrating content with your design, it’s key that your design elements — including illustrations, icons or symbols, and...
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How to Choose a Color Palette When starting a graphic design project, having the whole color wheel for inspiration can be exhilarating. However, colors and color palettes are more than...
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Sharing Your Motion Graphic One third of all online activity is spent watching video, so it’s no big surprise that the form impacts consumer-driven fields, including marketing. 64% of users...
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If you’ve seen the 1949 movie The Wizard of Oz, the experience of Dorothy’s transition from black-and-white Kansan fields to technicolor Oz feels miraculous. While it took Dorothy a tornado...
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The Seattle Interactive Conference gathers entrepreneurs, developers, and online business professionals to network and stay up to date on industry happenings. Each year, an advisory board of twenty-eight industry leaders...
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The process for conceiving, designing, and producing an infographic can seem overwhelming. With a team at your side, however, the process should work to align your goals with your finished...
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